Who Brews Buttons Beers?

April 10, 2019, by Will Ziebell

Who Brews Buttons Beers?

Tasmania might by our smallest state – both in terms of population and geography – but it's also one that's become increasingly flush with breweries. Today, than 20 are spread across an island that's home to just half a million people – and new operations continue to open with regularity too.

By and large, you'll find them in the state's eastern half, most typically in the region around Hobart, a situation Josh and Cora Roberts were keen to resolve when they launched Buttons Brewing in Ulverstone, a town 20-odd kilometres west of Devonport on the north coast. 

On a 100-litre brew system, Josh (pictured above right) develops new recipes that – as of late March – visitors can enjoy from one of the brewery's seven taps.

With Buttons now open to the public, we invited Josh to tell us more about their story as part of our ongoing Who Brews? series.

Buttons Brewing 

The Buttons cellar door in Ulverstone, which opened at the end of March 2019.

Who are you?

Josh Roberts, brewer and part-owner with my wife, Cora.

Where do you brew?

We have a prototype 100-litre nano brewery at 32 Short Street, Ulverstone. 

For any batches that receive enough positive feedback we contract brew through Morrison Brewery in Invermay. 

Why do you brew?

I started brewing during my Ag Science degree at university to make the cheapest possible beer but, as my knowledge of science and microbiology grew, so did my passion to make better beer.

What beers have you released to date?

Our core range consists of the following:

  • Hazard Pale Ale - Named after my Kingswood Ute, Hazard is an American pale ale brewed with a ute-load of Australian hops.
  • North-West Draught Kolsch - An easy-drinking German ale brewed with summer in mind
  • Clocktown Brown Ale - the name comes from where it originates: Ulverstone and the town's iconic clock tower.

We also have several limited release prototype beers which are exclusive to the cellar door.

Was there a beer or a moment that set you on the path to becoming a brewer?

There were a couple of beers that inspired me to brew better beer than a Coopers tin. One was Little Creatures Pale Ale, the other was Moo Brew Pilsner – I loved that you could pack more flavour into a beer than I had previously thought. 

We started the business after the birth of our first son, Oliver, and realising that life is too short to just dream.

What’s the inspiration behind the brewery name?

The name is based on Buttons Creek in Ulverstone, which leads to the main beach, Buttons Beach. Everyone from Ulverstone knows about or has swum at Buttons Beach.


Josh and mates showcasing Buttons' beers at a festival as they worked on opening their cellar door.

What would your desert island beer be?

Hmm, sounds warm... Hard to go past Stone & Wood Pacific Ale!

What local beers have been impressing you in recent weeks?

Little Rivers beers always really impress me and they make great beers.

More widely, Modus Operandi are just killing it and every beer they release is just phenomenal.

If your brewery was a band, who would it be?

Haha, it would have to be Luca Brasi! Lovers of punk rock and proud to be from Tassie.

Where can people find your beers?

You can find a list of stockists on our website.

Where do you hope your brewery will be ten years from now?

I would like to expand our brewery so as we don’t have to rely on contract brewing for larger batches. When we started we had the goal to provide Tassie north-west coast beer drinkers with a local beer option – if we can achieve that in ten years I will be happy.

Keep up with what the Buttons team is up to by heading to their Facebook page.

You can find all past Who Brews...? Q&As here – and hundreds of great beer venues across Australia in the free Crafty Pint app.


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